Try Pohja

Every decision, with its reasons.

Pohja keeps each decision your organisation makes with the reasoning behind it, and a note of who agreed and who didn’t. When someone asks why, months later, the answer is there.

Watch the 90-second filmBrowse the films ›

Why organisations forget

More people, far more relationships.

Every time you double the size of your business, the working relationships roughly quadruple. Three people have three working relationships. Twenty-five have three hundred.

3 people3 relationships
10 people45 relationships
25 people300 relationships

Organisations forget, and it has been measured.

A study of 2,732 quality improvements at 295 suppliers to a car maker found that more than 16% of the gains from learning on the job were lost every year. Gains from deliberate improvement work fared a little better: 13% lost every year.

What lasted longest was knowledge built into technology, rather than knowledge held in routines or by people.

Agrawal and Muthulingam, 2015.
Manufacturing & Service Operations Management

84

At most 84 of every 100 improvements are still there a year later.

Still there

Lost within the year

When people work apart, walls go up.

At home, in the office or at another site, people miss the conversations where decisions get explained. Each group keeps its own part. With Pohja, anyone can ask why. The record answers, or shows who to ask.

Without a record
At homeThe officeAnother siteA project team?
With Pohja
At homeThe officeAnother siteA project teamThe record

What it looks like

app.pohja.co.uk
The supplier brief for I-Systems in Pohja: availability below 99.5% for two months, then counts of what moved, what was disputed, what is waiting and what is not decided, and each move listed beneath.
The supplier brief for I-Systems, as Pohja shows it. MerseyLink Telecom is a fictional organisation.

All films

Seven films · 11 minutes
FILM 01What is PohjaStart here: what Pohja keeps, and for whom.90 SEC • 25 SEP 2026›FILM 02AskingGetting a question to the person who can answer it.114 SEC • 25 SEP 2026›FILM 03From a meeting to the recordHow something said in a meeting becomes part of the record, once the speaker agrees.77 SEC • 25 SEP 2026›FILM 04DecidingA question not yet decided, an open point, becomes a decision, and the disagreement stays on it.81 SEC • 25 SEP 2026›FILM 05Suppliers and negotiationsEverything you hold on a supplier, on one page before you meet them.90 SEC • 25 SEP 2026›FILM 06ValueThe year’s targets, and the moments nobody writes down.82 SEC • 26 SEP 2026›FILM 07Six months to an awardOne tender, followed from the first question to the contract.114 SEC • 26 SEP 2026›

MerseyLink Telecom is a fictional organisation. Its people and records are illustrative.

Try it for yourself.

Your own copy of a fictional organisation, with its decisions, people, suppliers and negotiations. Choose outsourcing or hospitality.

Try PohjaAsk a question

Signals

Procurement law now asks buyers to show whyUK Procurement Act 2023 · in force February 2025
Regulators want tested exit plans for critical suppliersEU Digital Operational Resilience Act · since January 2025
A CHALLENGEThree in four professionals now use an AI note-takerFellow.ai survey, 2025 · a note-taker vendor

Read

The person who knew why

Organisations keep almost everything except the reasoning that connects it. An essay on what that costs, and on the difference between what was said and what was decided.

Read the essay ›

Listen

The Pohja conversation

Six minutes. Two voices, made with ElevenLabs. 6:08

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